The GIANTS are delighted to announce they’ve partnered with Amazon Prime Video to bring fans closer to the game than ever before in 2020.
The GIANTS are one of six AFL clubs to take part in an untitled documentary series which will follow the journey of some of the biggest names in the game throughout the upcoming season.
The series will continue to build on Amazon’s reputation for incredible story telling which has seen the global giant work with some of the biggest sporting brands in the world including Manchester City Football Club, Rugby Union’s All Blacks, the Australian cricket team and a number of NFL franchises.
The series will launch exclusively in over 200 countries and territories in 2021 and will offer viewers unprecedented behind-the-scenes access throughout the season as the GIANTS look to reach their fifth straight finals series.
The brand new series will give Prime members an exclusive behind the scenes look into the 2020 Toyota AFL Premiership Season, which has been impacted amidst the global COVID-19 crisis.
GIANTS captain Stephen Coniglio will be one of six high profile individuals that is followed throughout the 2020 season.
Richmond President Peggy O’Neal, West Coast ruckman Nic Naitanui, Gold Coast coach Stuart Dew, Carlton veteran Eddie Betts and Adelaide captain Rory Sloane will also feature prominently.
GIANTS Chief Executive David Matthews says the docu-series is an exciting opportunity for the club and fans alike.
“We have always prided ourselves on being an open and accessible club and we are delighted to work on a project of this scale with Amazon Prime Video who have a proven track record as one of the world’s leading entertainment companies,” said Mr. Matthews.
“We are excited to be working with an organisation with a reputation like Amazon and we have no doubt this will continue to grow the club both locally and internationally.
“To be able to tell the stories of our club and our people in this format to people all over the world is a wonderful opportunity for the GIANTS and one that we are excited to be involved in.”
James Farrell, Vice President of International Originals at Amazon Studios has welcomed the announcement.
“We are thrilled to be adding another Australian Amazon Original to our growing lineup for Prime members in Australia and around the world”, said Mr. Farrell.
“We’ve been investing in Australian content for several years and are excited to add to that momentum with this exciting project.”
The docu-series will provide a unique insight into the daily challenges and struggles on and off the field of professional football as they navigate their way through the season and these unprecedented times.
As the new AFL season recommences for 2020, the six participants will offer viewers an insiders view to one of Australia’s historic sporting traditions and go on to bring to life their road to glory, as the docu-series is set to culminate with the 2020 AFL Grand Final.
“Amazon Prime Video’s ability to tell stories and take fans behind the curtain is unprecedented in global sport and the AFL is proud to partner with Prime Video to showcase our game to the world” said Darren Birch, AFL General Manager, Growth, Digital and Audience.
“We are facing unprecedented times in the history of our league, and to be able to document how it unfolds through the lens of some of our competition’s most influential and important figures will be something we look forward to bringing to life.”
The untitled Australian Original docu-series in conjunction with Australian Football League will be produced by JAM TV Australia, with executive producer and director Gil Marsden (Den of Martians).
About Amazon Prime Video
Prime Video is a premium streaming service available as part of a Prime membership that offers customers a vast collection of award winning Amazon Originals, hit movies and popular TV shows, all with the ease of finding what they love to watch in one place.